Hanging up a picture could be like cutting a new window into your room. We designed a new picture frame like a window based on the concept that a picture is a new view.
The corners of a frame usually connect at a 45-degree angle, but we connected them at 90 degrees, just like a window sash. We built the frame in two layers like a window frame, and made the inner frame reversible so that users can change it to fit the artwork and the room. We also included three filters to slip over the picture―cloudy, screen, and rain―that allow even more variations in the "view".