dg-prototype 01

At a large downtown storefront, pony walls surround each section without blockinglines of sight within the shop and compartmentalize space as appropriate.
A 5G experience corner, smart home appliance trials, a pop-up corner, smartphone workshops, and a bike sharing system were implemented and their possibilities verified.

Though still distinguishing between d garden and docomo shop area, the installation of a service counter between them—doubling as a café counter—has enabled staff to multi-task, and has also reduced the psychological barrier presented by staff standing vigilantly by the entrance.

Collaborator :
onndo, mado
Photographer :
Takumi Ota