• 2016.04
for Kartell

The steel “H-beams” used in large structures such as skyscrapers and bridges are very strong and highly efficient. In cross-section they are shaped literally like an “H” and it is this characteristic that gives the structure its mechanical strength. By applying this concept directly to a child’s rocking horse, a form has been created that displays both function and strength, even with minimum use of materials. Transforming the use of this practical component into a different use with a sense of playfulness is the design process traceable to the history of the Kartell company. This company began by manufacturing and selling highly functional laboratory equipment and is now engaged in the manufacturing of beautiful plastic furniture and accessories admired around the world.

H_rockinghorse_sketchH-horse01_akihiro_yoshida H-horse02_akihiro_yoshida H-horse03_akihiro_yoshida H-horse04_akihiro_yoshida H-horse05_akihiro_yoshida H-horse06_akihiro_yoshida H-horse07_akihiro_yoshida H-horse08_akihiro_yoshida

Collaborator : stv
Photographer : Akihiro Yoshida